Brook Preloader

Obra Social la Caixa “Proinfancia”

Client


La Caixa


Production


Only 925



Agency


Tapsa / Y&R


Director


Iván Mena-Tinoco

About the project

Revisit that childhood summer where you met unforgettable friends and discovered your first love?
All the moments that I treasure were always shared with a friend, a family member or somebody I love… I sought to portray an emotional connection inspired by the idea that the eyes are the window to the soul. I operated the camera to capture, through POV, those precise moments that the protagonists were so generous to share with us and that would resonate emotionally with the viewer.